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Delight as Woodbridge independent business is finalist in national awards

News ArticleDelight as Woodbridge independent business is finalist in national awards

A family-run homeware store in Woodbridge has been shortlisted for two national awards.

The Woodbridge Kitchen Company on the Thoroughfare has reached the finals of the Excellence in Housewares Awards 2019 in two categories.

It will vie for the prize in the Excellence in Retail Display – Independent and Excellence in Retailer Initiative for its Great British Bake Off ‘Sweetstake’.

Great British Bake Off 'Sweetstake'

Paul Venediger, co-owner of the Woodbridge Kitchen Company which is a member of Choose Woodbridge, said: “We are absolutely delighted to be shortlisted for not one, but two categories in the Excellence in Housewares Awards.

“It is testament to the hard work of our entire team, and we are all now looking forward to the awards ceremony in October.”

The awards, which recognise and reward the UK’s top housewares retailers and the best new housewares products, are organised by Progressive Housewares magazine in conjunction with Bira (The British Independent Retailer Association).

Jo Howard, editor of the Progressive Housewares magazine, said: “The Excellence in Housewares Awards are often referred to as the housewares industry’s Oscars.

“The diverse finalists – from one shop independent stores to large chains – reflect the passion, innovation, dedication and sheer hard work that goes into retail excellence.

“Congratulations to our fantastic line-up of retail finalists for the Excellence in Housewares Awards 2019.”

The awards ceremony will take place in London on October 2.

The shortlisting comes after Woodbridge Kitchen Company beat Harrods to win a top award for its window wonderland.

The store picked up the Britain’s Best Window Display accolade in the Housewares Innovation Awards after impressing the judges with Great British Bake Off inspired biscuit chandeliers, rubbish bin snowmen, a cascade of teapots and an indoor beach.

The display beat the window at Harrods, whose multi-million-pound budget on window decorating stretched to 23 glittering exhibits designed by Dolce and Gabbana, an installation of 600 shoeboxes, a circus and a jewel-encrusted Christmas dinner.